MARKETING INSIGHTS, 

SHAPED BY THOSE WHO COMMIT

Earn your STEM-designated Master of Marketing Research in 11 months from the first program of its kind in the U.S.

Offered through the Terry College of Business, the University of Georgia's Master of Marketing Research program offers students hands-on training with state of the art research tools and techniques used by today’s top firms. 

A faculty of award-winning researchers, in addition to a growing and active alumni base industry practitioners, ensure students get the support needed to graduate as a highly-sought market researcher capable of leading corporate strategy. 

Find out why our students achieve a 100% employment rate after graduation.  

Employers are looking for digital experts that combine technology skills and soft skills to bridge the gap between business and technology.

Delivered in a hybrid, distance-learning format, the Master of Business and Technology program is designed for working professionals who want to learn from award-winning researchers and industry practitioners. 

Our graduates are prepared to lead the teams that will build tomorrow's technology-based solutions. 

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Program Benefits

Program Benefits

• Thorough education in a competitive and rapidly growing field
• 100% employment rate   
• World-class faculty recognized for their research, teaching, and service   
• Highly-involved alumni network   
• Alumni-based mentorship program   
• Interaction with industry leaders through MMR executive speaker series   
• Hands-on experience planning and executing qualitative research, surveys, and business experiments
  

• Thorough education in a competitive and rapidly growing field
• 100% employment rate   
• World-class faculty recognized for their research, teaching, and service   
• Highly-involved alumni network   
• Alumni-based mentorship program   
• Interaction with industry leaders through MMR executive speaker series   
• Hands-on experience planning and executing qualitative research, surveys, and business experiments
  
  

Offered through the Terry College of Business, the University of Georgia's Master of Marketing Research program offers students hands-on training with state of the art research tools and techniques used by today’s top firms. 

A faculty of award-winning researchers, in addition to a growing and active alumni base industry practitioners, ensure students get the support needed to graduate as a highly-sought market researcher capable of leading corporate strategy. 

Find out why our students achieve a 100 percent employment rate after graduation.